Digitoly

Tag : Best Books for Digital Marketing

Digital marketing is the best and most reliable form of marketing because everything and every penny spend can be measured. It allows reaching a wider audience without spending too much on advertisements. But, learning all the methods and best practices of digital marketing is not easy. Mostly it is a science of learning, implementing, analyzing and improvising. There are a lot of books on digital marketing written on various topics of digital marketing. Here I am listing down 72 best books for digital marketing which will help you learn everything related to digital marketing.

List of Best Books for Digital Marketing

So, go check out this list of best books for digital marketing.

  1. Contagious: Why things Catch On – Jonah Berger
  2. Predictably Irrational – Dan Ariely
  3. Pre-suasion: A Revolutionary Way to Influence & Persuade – Robert Cialdini
  4. Thinking, Fast and Slow – Daniel Kahneman
  5. The Road to Recognition – Barry Feldman
  6. Inbound Marketing – Brian Halligan and Dharmesh Shah
  7. Top of Mind: Use Content to Unleash Your Influence – John Hall
  8. Self Employed: 50 Signs That You Might Be an Entrepreneur – Joel Comm and John Rampton
  9. Scaling Up: How a Few Companies Make It … and Why Rest Don’t – Verne Harnish
  10. The New Rules of Marketing & PR – David Meerman Scott
  11. Extreme Trust: Turning Proactive Honesty and Flawless Execution into Long-Term Profits – Don Peppers and Martha Rogers
  12. Homo Deus: A Brief History of Tomorrow – Yuval Noah Harari
  13. Suggestible You – Erik Vance
  14. They Ask You Answer – Marcus Sheridan
  15. Steal the Show – Michael Port
  16. The Conversion Code – Chris Smith
  17. The Method Method: Seven Obsessions That Helped Our Scrappy Start-up Turn an Industry Upside Down – Eric Ryan and Adam Lowry
  18. Unleash Possible: A Marketing Playbook that Drives Sales – Samantha Stone
  19. Switch: How to Change Things When Change is Hard – Chip Heath

Digital Marketing Automation Books

  1. The Automatic Customer – John Warrilow
  2. Small Giants – Bo Burlingham
  3. Nick Webb – What Customers Crave
  4. Get Scrappy – Nick Westergaard
  5. Stop Boring Me! – Kathy Klotz-Guest
  6. Essentialism: The Disciplined Pursuit of Less – Greg McKeown
  7. The Content Formula: Calculate the ROI of Content Marketing & Never Waste Money Again – Michael Brenner & Liz Bedor
  8. Full Funnel Marketing – Matt Heinz
  9. Welcome to the Funnel – Jaon Miller
  10. Impossible to Ignore – Carmen Simon
  11. Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative – Scott Brinker
  12. The Big Data-Driven Business – Russel Glass and Sean Callahan
  13. Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer – Carlos Hidalgo
  14. Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses – Joe Pullizi
  15. Aligned to Achieve: How to Unite Your Sales and Marketing Team into a Single Force for Growth – Tracy Eiler and Andrea Austin
  16. The Power of Visual Storytelling – Ekaterina Walter and Jessica Gioglio
  17. The Best Damn Web Marketing Checklist, Period! – Stoney deGeyter
  18. The Innovator’s Dilemma: The Revolutionary Book that Will Change the Way You Do Business – Clayton M. Christensen
  19. Stand Out: How to Find Your Breakthrough Idea and Build a Following Around it – Dorie Clark
  20. Experiences: The 7th Era of Marketing – Robert Rose & Carla Johnson
  21. Content Chemistry: An Illustrated Handbook for Content Marketing – Andy Crestodina
  22. Spin Sucks: Communication and Reputation Management in the Digital Age – Vini Dietrich
  23. Hug Your Haters – Jay Baer
  24. Full Funnel Marketing – Matt Heinz
  25. The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results – Brent Adams, Matthew Dixon, Pat Spenner & Nick Toman
  26. Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days – Jake Knapp, John Zeratksy & Braden Kowitz
  27. Digital Influencer: A Guide to Achieve Influencer Status Online – John Lincoln
  28. Buyer Personas: How to Gain into Your Customer’s Expectations, Align Your Marketing Strategies and Win More Business – Adele Revella
  29. Influence: The Psychology of Persuasion – Dr. Robert Cialdini
  30. Who Do You Want Your Customers to Become? – Michael Schrage
  31. Platform Revolution: How Networked Markets Are Transforming the Economy – And How to Make Them Work for You – Geoffrey G. Parker, Marshall W. Van Alstyne ( Sangeet Paul Choudary

Most Popular and Best Books for Digital Marketing

  1. It’s Not Rocket Science: 7 Game-Changing Traits for Uncommon Success – Mary Spio
  2. Dot Complicated: Untangling Our Wired Lives – Randi Zuckerberg
  3. The Trust Edge: How Top Leaders Gain Faster Results, Deeper Relationships, and a Stronger Bottom Line – David Horsager
  4. Killing Marketing: How Innovative Businesses are Turning Marketing Cost Into Profit – Joe Pulizzi & Robert Rose
  5. Integrated Marketing Communications: Putting it Together & Making it Work – Don E. Schultz, Stanley I. Tannenbaum, and Robert F. Lauterborn
  6. The Practice of Management – Peter Drucker
  7. The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business – Rita Gunther McGrath
  8. The Social Organism: A Radical Understanding of Social Media to Transform Your Business and Life – Oliver Luckett & Michael J. Casey
  9. AdCult USA – James Twitchell
  10. Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant – W. Chan Kim & Renee Mauborgne
  11. Tap: Unlocking the Mobile Economy – Anindya Ghose
  12. Location is (Still) Everything: The Surprising Influence of the Real World on How We Search, Shop, and Sell in the Virtual One – David Bell
  13. The Unexpected: Breakthrough Strategies to Supercharge Your Business and Earn Loyal Customers for Life – Howard Brodsky
  14. Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter to You – John Hall
  15. Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention – John Rulin
  16. Give and Take: Why Helping Others Drives Our Success – Adam Grant
  17. Powering Content: Building a Nonstop Content Marketing Machine – Laura Busche
  18. Consumer Behaviour: Building Marketing Strategy – Delbert Hawkings and David Mothersbaugh
  19. Crisis Ready: Building and Invincible Brand in an Uncertain World – Melissa Agnes
  20. Exactly What to Say: The Magic Words for Influence and Impact – Phil M. Jones
  21. Brand Now: How to Stand Out in a Crowded, Distracted World – Nick Westergaard
  22. Permission Marketing: Turning Strangers into Friends and Friends into Customers – Seth Godin

Summary

This is the most comprehensive and researched list of best books for digital marketing. I sincerely hope that the readers would find this list useful to buy and read these books to enhance their digital marketing knowledge. Read more insightful articles at www.digitoly.com