Digitoly
content-marketing

Content Marketing

Krishan Kant Upadhyay

The objective of content marketing is to create remarkable content that makes the target audience engage with it and talk about the brand. Content marketing is not about selling, rather it is about engaging with your audience, to attract customers, create and raise brand awareness & influence consumer behaviour.

Content creation is at it’s all time high at present. Nowadays content is being created at such a huge scale that even great content can be lost in the noise on the web today. The only content which remains on the web is the one which is timeless, unique, compelling, engaging and have a true purpose. That’s why we create thoughtful and meaningful content to serve the purpose.

Content marketing is the backbone of our SEO and link building strategies. Content plays such a significant role in search engine ranking, attracting links, creating buzz and inspire social sharing.

How Our Content Marketing Team Can Help?

We are an experienced and talented team of passionate marketeers and content creators who love to produce creative content that gets talked about and shared in all relevant social circles. Our team of marketers includes creatives, content writers, designers, animators, voice over artists and developers who create magic in every piece we put together. We have developed content strategies and content for some of the successful companies today.

Content Strategy

Creating compelling, meaningful & valuable content for both website and social media is essential to attract your target audience and influence them. Our content team will work with your brand to develop content strategy and create content around your business objectives.

Audience, Personas & Journey

You must first have a clear understanding of your target audiences and their various journeys to build a coherent content strategy. We help build a clearer picture of your customer, personas & journey to get that understanding.

Content Ideation & Schedules

Our content team works with you to research content ideas and creates compelling content based on your business objectives that connect your brand, objectives and target audience together to deliver the results you look for.

Content Production

We are passionate about creating exceptional and meaningful content for every medium – online and off-line. We work with you through the content strategy and content production process. Whether it’s an infographic, video, social media posts, press releases, interactive content item or a blog post we are there throughout with you.

Social Promotion

We also include in our content and social media marketing strategy to make our content reach the target audience on the platforms where they hangout. We also make sure that your content is shareable and shared by the influencers, which gives the content more value and more views.

How Can We Help You?

You may already have a content strategy in place which requires refining, or you may need our team to help develop this entirely from scratch. Either way, we can help and explain the options best suited for your business.

Contact us today if you’d like to know more about what our content marketing service can do to boost your business. Simply use the form below to reach us.

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